Sarah Boyd

Sarah Boyd

Design & Luxury Brand Public Relations Executive

Sarah is an entrepreneurial design and luxury brand public relations executive with 25+ years of experience, focused on high-end interior design and luxury lifestyle.

Skilled at conceiving, managing, and executing noteworthy campaigns, introducing brands to a wider market, and fueling growth through strategic introductions. She is known for deep industry knowledge and connections.

Sarah's experience includes in-house PR at Kate Spade and managing communications at well-regarded agencies such as LaForce and HL Group. Sarah was on the global PR team at Calvin Klein before launching her own company in 2018. SBCo focuses on strategic PR and brand development, with a roster of noteworthy leaders in the design community. Past and current clients include designers Mark Cunningham, Carrier and Company, Poonam Khanna, Stollar Fearins Welch, and brands Waterworks, Remains Lighting, multiple design books, and Marlo Thomas for Williams Sonoma.

Sarah is an active member of the Design Leadership Network and is a guest lecturer on communications at the Fashion Institute of Technology (FIT) in New York. She lives in Brooklyn with her family and upstate New York.