Stocking up on Brooklinen is kind of like grabbing Ziploc bags or your go-to shampoo – you know you’ll need it eventually, so if you catch it on sale, you don’t overthink it. And right now, there are plenty of Brooklinen discounts to explore, not on Brooklinen’s own site but, surprisingly, on Amazon. As part of Big Deal Days, Amazon is offering 20% off Brooklinen’s entire storefront.
It feels a little like Black Friday – a ticking clock (the sale ends tonight, October 8) and too many good deals to reasonably justify – but with a decidedly 2025 twist: no lines, no chaos, no tactile proof of what you’re buying. Which, for bed sheets, presents a problem. How do you choose your sateens from your percales when you can’t even feel the difference?
Luckily, I get paid to test these things for a living. I’ve slept on, washed, and critiqued all of Brooklinen’s bestsellers – and even a few of their bathroom staples – enough to know what’s worth adding to cart.
Time is of the essence, so in honor of Amazon Prime Day, I’m skipping the small talk and cutting to the chase. These are the only Brooklinen pieces worth buying before the clock strikes twelve.
If you weren’t already aware, the patterned fitted sheet trend – sneaky maximalism for minimalists – is the look du jour in the bedding world. This set, dapper and pinstriped to perfection in fresh moss, nails it. Mix the patterned pillowcases with solids or go full pattern-on-pattern when you’re feeling bold. Made from Brooklinen’s signature sateen, it’s buttery-smooth, lightly lustrous, and one of my favorite fabrications they do.
I’ve never really fancied myself a bathrobe girl, but Brooklinen’s towels converted me. It started with my striped Ultra-Plush robe (see the matching towels below), but lately I’ve been reaching for something lighter, more low-lift – crisp cotton, like you’d find in a really amazing spa. It’s soft and serene without trying, and the Ocean Blue hue feels especially chic, even just hanging on a hook.
I’ve preached endlessly about the importance of silk pillowcases. A savior for both hair and skin, I actually pack them when I travel – even for weekend trips – because I think they’re that essential. You can never have too many, especially when they’re made from pure mulberry silk like these. The blush pink feels like a romantic whisper against layers of beige or moss, and it’s currently on offer – which, in my book, is a sign.
Buying a comforter isn’t exactly a chic thrill (I’d much rather be talking about a silk set or a perfect stripe), but it is essential – especially now, with fall in full swing and winter on its way. Comfort is non-negotiable. And having gone through my fair share of pricey duds, I can confidently say my Brooklinen all-season down comforter is the one to beat. Two years in, it’s still perfect: never too hot, never too cold.
Hotel this, hotel that – the word hotel has become a bit of a 'quiet luxury' throwaway buzzword. But when we’re talking about Brooklinen’s iconic percale, I’ll happily lean into it. Crisp, cool, and five-star in every sense, it’s what clean-sheet perfection feels like. It’s nice straight out of the package, but it truly hits its stride two or three washes in – and, from experience, stays there for good. I own plenty of designer bedding, but I make sure my percale duvet gets its moment in rotation at least once a month.
Truth be told, these exact Ultra-Plush bath towels are hanging in my bathroom as I write this. You can literally see their volume from the photos – even folded, they hold their shape like sculpture. That’s the 820 GSM and z-twist construction at work, which is soft, dense, and surprisingly quick-drying. My favorite is the navy stripe, which wakes up my pre-war NYC bathroom from its slumber most mornings.
Be sure to log into your Prime account to take advantage of the bath and bedding sale discounts you see here. And if you’re tempted to double-check Brooklinen’s own site before buying, don’t bother – Amazon’s actually winning this round, offering 20% off sitewide versus 15%. Stay put, save your energy (and your money), and maybe put both toward the next big bedding trend I can’t stop thinking about: the 'unipillow.' According to designers, it might just spell the end of the throw-pillow pile as we know it.
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