The Cotswold farmhouse Christmas aesthetic marries rustic charm with sleek minimalism – and these picks from The White Company are just what you need to get the look

Shop our top rustic Christmas picks from The White Company

The White Company christmas sitting room
(Image credit: The White Company)

The Cotswold farmhouse look takes its cues from precisely that, English farmhouses and cottages, particularly those honey-hued stone farmhouses dotted around the West Country, and huge flagstones underfoot, open roaring fires, the use of natural fibers and textiles. The overall effect is clean and uncluttered, with an inherent sense of simplicity.

When it comes to brands nailing this aesthetic, we don't need to look any further than The White Company. This calming, hushed, and natural look is their domain - think soft cashmere, crisp linens, marbled wood, and neutral felts. At Christmas time, when many other retailers are a riot of colour, full of whirling, glittering candy canes and 4ft Father Christmas figurines, this one brand is a much-needed hushed voice amongst all the festive madness, with beautiful, simple, and timeless Christmas decor ideas.

Our favorite festive finds from The White Company


If you’re drawn to the rustic nostalgia of cottage-inspired Christmas decor trends, then these are the bits to shop.

Sophia Pouget de St Victor
UK Editor

Sophia Pouget de St Victor is the UK Content Editor at Homes & Gardens, bringing readers the latest trends, expert insights, and timeless design inspiration tailored to a UK audience. With a background in luxury interiors and a qualification in Garden Design from London, she has a passion for creating spaces with character and emotional depth. Sophia gravitates toward interiors that defy definition, valuing individuality and effortless elegance. She lives in West London with her partner, two mischievous terriers, and a plump cat named Lettuce.

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