Gigi Hadid's color-coordinated purses are a stroke of genius – home organizers 'always recommend' her replicable technique

It should come as no surprise that Gigi Hadid boasts an impressive collection of purses, but the way she organizes these designer accessories is just as inspiring.

The top model recently revealed a rare glimpse inside her walk-in closet during an exclusive Vogue Beauty Secrets video shared on Instagram. The stylish space – which features floor-to-ceiling open shelves and a neutral color palette throughout – masterfully blends functionality with aesthetics. Most notably, her large collection of designer purses takes center stage, neatly arranged according to color and size and deliberately displayed in a way that feels reminiscent of a boutique store. It's this color coordination that has impressed professional organizers the most.

‘The way Gigi has arranged her purses in a stylish display adds personality and flair to this space,’ comments professional home organizer Meaghan Kessman. ‘I love using handbags almost as decor pieces. These types of displays are a wonderful way to showcase your style and make your closet feel uniquely yours.’

By turning her handbags into the focal point of this space, Gigi's closet not only serves as a place to store her accessories but also as a way of celebrating them, making each item a part of the room's overall design.

‘Displaying handbags stylishly by color not only adds a visually appealing element but also makes it so much easier to find the perfect bag to match an outfit,’ says Kessman, further highlighting the practical benefits of this approach. Grouping purses, clothes and accessories by color helps create a storage idea that is both visually pleasing and highly efficient.

Meaghan Kessman

Meaghan has been passionate about organization since childhood. After a 20+ year career as a Digital Media Executive for companies such as Pandora Media and People Magazine, she has now turned her career in the direction of her passion: creating beautiful spaces through organization.

How to recreate the look

If you’re feeling inspired by Gigi Hadid's closet organization ideas and want to recreate this look at home, the key lies in combining a sleek and minimalist design with practical storage solutions that work hard for your space.

Start by investing in adjustable floor-to-ceiling shelving. Adjustable shelves are incredibly versatile, as they can be tailored to accommodate bags of all shapes and sizes.

If built-in storage isn’t feasible, consider temporary solutions such as over-door racks and hangable storage units. These options are ideal for renters or anyone looking to update their closet without committing to a permanent installation. They provide additional storage while keeping your accessories out on display, within easy reach.

Be sure to take inspiration from Gigi's brilliant use of color coordination, too. Organizing your items by shade and size not only makes your space feel streamlined and tidy, but it also creates a striking and cohesive aesthetic. ‘Color-coordinating items like handbags helps create a sense of order and harmony,’ concludes Kessman. ‘Doing so will make your closet a joy to use every day.'

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Gigi Hadid's tried-and-tested technique is an effective way to organize a walk-in closet, but this color-coordinated strategy would also work well for organizing a bookcase, curating bathroom storage, or arranging items on kitchen shelves.