The Cottage-Core Felt Christmas Trend Is Everywhere This Year – Even Selfridges, Daylesford, and Liberty Can’t Resist

This Christmas, felt animals are the stars of the season, bringing peak cottagecore charm

Christmas decorations
(Image credit: John Lewis / The White Company)

I’ve noticed that this year, UK stores are wholeheartedly embracing the felt-animal Christmas tree trend – and I couldn’t be more delighted. Everywhere you turn, charming little foxes, owls, rabbits, and hedgehogs are ready to nestle among the branches, transforming an ordinary tree into a whimsical woodland tableau.

When it comes to Christmas decorating, felt animals are a charming way to introduce personality without overpowering the overall look. They pair effortlessly with traditional baubles, twinkling lights, and sprigs of greenery, while their soft, tactile texture adds a subtle layer of warmth and whimsy. For anyone who delights in creating a tree that feels thoughtfully curated, playful, and just a touch magical, these little creatures make the perfect finishing touch.

Here are just some of the felt Christmas decorations I’ve been coveting, and with the sales happening now, it’s the perfect time to nab any that tug at your heartstrings.

striped wavy Christmas tree skirt on a checkboard rug with a large lit tree decorated with bows and felt ornaments

(Image credit: Lulu & Georgia)

Christmas doesn’t need to be overly polished or impeccably serious; it can be delightfully whimsical – ridiculous, even – and all the more charming for it. Felt animal ornaments embody this spirit perfectly. Yes, they are novelty pieces, but in the very best sense: beautiful in their simplicity, quietly humorous, and brimming with personality. A tiny fox peeking through fir branches, an owl perched between baubles, or a hedgehog nestled beside a string of lights brings not only life and character to the tree but a gentle sense of narrative, too. To me, this is what Christmas is truly about – playfulness, magic, and those small, enchanting details that make you smile every time you notice them.

What elevates felt animal decorations even further is the cosy, cottagecore charm they lend to your scheme. Their soft textures, handcrafted appeal, and woodland-inspired forms evoke the comfort of a countryside retreat, where every detail feels warm, thoughtful, and a little bit whimsical. When paired with twinkling lights, natural greenery, and classic baubles, these little creatures transform a Christmas tree into a miniature enchanted forest – nostalgic, inviting, and beautifully atmospheric. It’s a decorating approach that embraces simplicity, celebrates nature, and invites a touch of storytelling into the heart of the home.

I asked Oxfordshire-based interior designer Caroline Borgman where she sources her Christmas tree decorations. 'I love giving felt Christmas decorations to family and friends as gifts around Christmas time,' she says. 'I’m drawn to charming, unique pieces rather than masses of shiny glitter or uninspiring glass baubles. For the most tasteful decorations, I always look to Rowen & Wren, Anthropologie, The White Company, and Daylesford when I’m in the mood to splash out. I also really rate Graham and Green for quirky touches to mix in. I try to pick up at least one new decoration every year.'

The Felt Animals You Need on Your Christmas Tree


Felt decorations don’t have to live only on the tree. Threaded through ribbon or natural twine, they make lovely additions to wrapped gifts. A tiny fox perched atop a parcel or a knitted sheep dangling from a bow feels thoughtful and personal, turning every gift into part of the overall festive decor.

Sophia Pouget de St Victor
UK Content Editor

Sophia Pouget de St Victor is the UK Content Editor at Homes & Gardens, bringing readers the latest trends, expert insights, and timeless design inspiration tailored to a UK audience. With a background in luxury interiors and a qualification in Garden Design from London, she has a passion for creating spaces with character and emotional depth. Sophia gravitates toward interiors that defy definition, valuing individuality and effortless elegance. She lives in West London with her partner, two mischievous terriers, and a plump cat named Lettuce.