Interior Design

Harvey Maria launches chic new luxury vinyl tiles range called Pattern

Beautiful heritage-inspired tiles with a refined rustic appeal...

(Image credit: Emma Conran/Harvey Maria)

Have you had an eye out for new flooring that's aesthetically pleasing yet perfectly practical at the same time? You've come to the right place. Harvey Maria has just launched a new line of vinyl tiles called Pattern – and it's super-chic.

The range has been created in collaboration with celebrated British designer Dee Hardwicke. Adapted from an original ceramic illustration, these beautiful tiles create a casual, rustic warmth in both modern and traditional interiors.

;I’m really inspired by the creativity, ingenuity and craftsmanship embodied by the Garden City pioneers and the Arts & Crafts movement at the turn of the 20th century,' says designer Dee Hardwicke.

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'My new Pattern flooring design draws on that heritage and on the idea of beauty in simplicity. The geometric flower motif will be equally at home in the hallway of a beautiful Victorian townhouse as in a contemporary apartment or a country cottage, so it’s incredibly versatile.

'It’s also a lovely way of bringing the outside in and of being able to enjoy a little bit of the natural world whether you live in the city or the countryside.'

The Harvey Maria British design team have been creating luxury vinyl tiles since 1995. Vinyl floor tiles are enjoying the flooring limelight right now, thanks to the fact they're incredibly durable and easy to maintain; they're also completely waterproof, slip-resistant and compatible with underfloor heating.

Vinyl tiles are fantastic for heavy-traffic areas, but can can breathe life into any space in your home.

Discover the four tones in the Harvey Maria Pattern collection below:


A classic ceramic blue with golden highlights, the Larkspur captures the essence of hand-painted Morrocan tiles, and this colourway looks beautiful in a bathroom or kitchen.

Harvey Maria vinyl tiles

(Image credit: Emma Conran/Harvey Maria)

Warm terracotta

This is a natural earth tone that has long been a popular flooring choice, but one that also reflects home and lifestyle trends in 2020, thanks to a move towards focusing on sustainability and biophilia within interiors.

See: Paint trends - the colors you need for the ultimate wonder walls

Harvey Maria vinyl tiles

(Image credit: Emma Conran/Harvey Maria)

Meadow green

A very British tone, this striking green works brilliantly in sun rooms, garden rooms and hallways.

Harvey Maria vinyl tiles

(Image credit: Emma Conran/Harvey Maria)


An easy and contemporary grey, this colourway is extremely versatile and lends a modern aesthetic to the kitchen, utility room or hallway.

(Image credit: Emma Conran/Harvey Maria)
Contributing Editor

Ruth Doherty is an experienced digital writer and editor specializing in interiors, travel and lifestyle. With 20 years of writing for national sites under her belt, she’s worked for the likes of, Standard, Ideal Home, Stylist and Marie Claire as well as Homes & Gardens.