High Street favourite, H&M Home has announced its first-ever design collaboration is with the American designer, potter and author Jonathan Adler.
H&M have previously collaborated with the likes of fashion maestros Giambattista Valli, Kenzo and Isabel Marant, but this is a first for homeware.
The collection includes a range of bold and irreverent decorative pieces such as sculptures, vases, trays and boxes, and also mugs, candles, cushions and a throw. With bright colours, vivid patterns and bold accents, the store says 'it's a collaboration that encourages customers to live glamorously'.
See our news section for more expert interiors tips, product launches, and luxury travel and property updates
Known for his modern, glamorous aesthetic – with a whisper of irreverence – Jonathan established his company in New York City in 1993.
The brand’s manifesto underlies everything Jonathan designs: 'We believe colours can’t clash;' 'We believe minimalism is a bummer;' and, above all, 'If your heirs won’t fight over it, we won’t make it.'
Tapping into Jonathan’s belief that your home should make you happy, the Jonathan Adler and H&M Home collaboration focuses on the social areas of the living room and lounge, with the campaign images shot in Adler’s colourful New York City home.
H&M Home’s Head of Design and Creative, Evelina Kravaev Söderberg, comments, 'Our first design collaboration is a wonderful opportunity to continue championing personal style in the home and we could not have found a better partner than Jonathan Adler.
His boundless energy and passion for irreverence is infused in every piece of this collection and we’re so excited to be offering our customers a glimpse into the Jonathan Adler world.'
'It has been a dream to work with H&M Home. I hope people enjoy the collection as much as I enjoyed designing it (but more than anything I hope that I can now call myself an honorary Swede)!' said Jonathan Adler.
Blue dining room ideas – 12 beautiful ways to decorate with this soothing color scheme
These blue dining room ideas are perfect for a cool and sophisticated look
By Nicky Morris •
5 ways to design a calm garden retreat, using neutral colors and low-maintenance planting
Restrained materials and a muted color palette are the secrets to this calm garden retreat in the Hollywood Hills
By Rhoda Parry •
Best pillows: 9 top options that will transform your sleep
Our edit of the best pillows will help you sleep better and solve any aches and pains
By Jaclyn Turner •
Best vacuum for pet hair: 9 top options to rid your home of fur, fluff, and dust
We round up our choice of the best vacuum for pet hair for our fur-friendly homes with top-rated corded, handheld, and battery-powered models
By David Ludlow •
Soho Home has announced a new studio – in London's most fashionable area
Introducing a home lovers new haven – hidden in a nineteenth-century chapel on King’s Road, Chelsea
By Megan Slack •
4 ways Hunter Bell's freshman home collection draws inspiration from the Lone Star State
Hunter Bell's Western-inspired table linens mix whimsical prints with cozy cottagecore
By Brittany Romano •
Best pizza ovens 2021: reviews of indoor and outdoor pizza ovens
Pick up the best pizza oven to turn your yard into a personal pizzeria, with reviews of our favorite ovens from Ooni, Breville, Gozney, and more
By Alex Temblador •
Best immersion blender 2021: top hand blenders for delicious soups
Buy the best immersion blender to make tasty smoothies and soups by hand, with hand blenders from Cuisinart, KitchenAid, Braun, Breville, and Vitamix
By Millie Fender •
Best stand mixer 2021: reviews of KitchenAid, Cuisinart, and more
Choose the best stand mixer for your kitchen with our top picks for professional cooks or hobby bakers, including KitchenAid, Cuisinart, Smeg, and more
By Millie Fender •
Best blender 2021: 12 top blenders for soup and smoothie bowls
The best blender in 2021 will make tasty shakes and delicious dips, with excellent single-serve and pitcher options from KitchenAid, Breville, Ninja, and NutriBullet
By Millie Fender •