By Megan Slack published
Before The Queen's Gambit premiered on Netflix in late October, Lexington was best- known for its farming industry and horse racing scene. Over 62 million viewers later, however, this Kentucky town is now more recognized for its appearance in The Queen's Gambit – Netflix's most-watched scripted limited series ever.
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Following the success of the series, Lexington's local tourism industry, VisitLEX, teamed up with the 21c Museum Hotel to create a meticulously designed boutique hotel room that pays tribute to Beth Harmon, the show's prodigy heroine.
The aptly named 'Harmon Room,' is a time capsule of American mid-century modern design that celebrates Beth's accomplishments after she was adopted by a Lexington-based family in the show.
There are copies of the Chess Review magazine and rare chess books on loan from local retailer Black Swan Books dotted around the room, which transports visitors back to the 1960s.
Of course, the room would not be complete without a chess set, where guests can practise their game in an authentic hotel-room setting.
For the perfect nightcap, visitors can mix themselves a drink in a swish cocktail glass, then binge-watch the series once again- because there is simply no better way to spend an evening in the Harmon Suite.
Perhaps the most notable feature of The Harmon Suite, however, is the artistic recreation of the protagonist's hallucinations – a giant chess board installation suspended from the ceiling above the bed. These pieces are inspired by Harmon's famous tournament with Vasily Borgov, the Russian grandmaster.
Speaking about the impact of the show on the local tourism industry, the Vice President of VisitLEX Marketing, Gathan Borden, shared:
'The Queen’s Gambit put a spotlight on Lexington and piqued people’s interest in our community at a time when we could really use a boost.
'The Harmon Room and all of the activities we have planned around it are our way of rolling out the red carpet for visitors and another fun example of the way we use creativity to market our incredible city,' he added.
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Megan is a News Writer across Future Plc's Homes titles. She has a background in national newspapers in the UK and has experience in fashion and travel journalism, which she previously practised whilst living in Paris and New York City. Her adoration for these fashion capitals means she particularly enjoys writing about upcoming styles and trends for Homes & Gardens. Megan also loves discovering vintage pieces in her spare time, meaning her decor is largely influenced by the beauty of the jazz age.
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