Diane von Furstenberg’s first Target collection is here, and it’s affordable luxury at its best

DVF just launched her first Target collection, and it’s filled with colorful patterns, chic designs, and a ton of unique statement pieces

DVF x Target collection
(Image credit: Target)

Iconic fashion designer Diane von Furstenberg might be most famously known for the wrap dress, but her gorgeous take on pattern is another technique that stands the test of time. 

So, for her first ever collection for Target in partnership with her daughter, Talita, it’s no wonder that she wanted to bring elements of this into the products. Consisting of color and pattern in various forms across the home, fashion, and lifestyle categories, the new line is full archival prints from the heritage fashion brand as well as new pieces and patterns exclusive to Target. Think comfy bedding, colorful serveware and barware, and stylish furniture pieces. 

‘Every collection we create is about making women feel confident so they can be the women they want to be,’ said Diane von Furstenberg. ‘Talita and I are proud to partner with Target to extend that invitation to even more women who want to experience timeless pieces that bring effortless glamour and empowerment to their everyday lives.’

DVF x Target lifestyle image

(Image credit: Target)

Last week, I was lucky enough to get a sneak peek at the collection, and it really was a cheerful, spring-inspired launch that made me so excited for warmer weather ahead. 

Every single item had a pop of color and pattern, but you’ll be able to find both darker hues and more subtle looks if louder colors and more dramatic options aren’t really your thing. If you’re looking for some new spring decor ideas or tips and tricks on how to decorate with patterns, this is the ultimate collection to purchase, and I’ve even narrowed down some of my favorites in order to make the process easier for you.

Our edit of the DVF x Target collection

Nikhita Mahtani
Style Editor

Nikhita is the Style Editor for Homes & Gardens, making sure our home-savvy readers are always aware of the latest trends and deepening their knowledge of classic design. Nikhita graduated with her Master of Arts in Magazine Journalism from New York University, and has spent a decade in interior design and shopping roles at shelter publications ELLE DECOR and Domino Magazine.