Jo Malone fans, get excited… Because the luxury brand is launching a brand-new limited-edition collection called Jo Malone Lavenderland.
Launching on Monday 24 February, the new collection offers a fresh perspective on the iconic English lavender ingredient – and will include the company’s very first pillow mist.
Created by Jo Malone’s Vice President of Global Product Development, Celine Roux, alongside the collection’s Master Perfumers Yann Vasnier, Marie Salamagne and Anne Flipo, the brand’s annual Brit Collection sees the introduction of two home fragrance products, alongside three wearable fragrances.
Discover the full Jo Malone Lavenderland collection below:
The new range channels an enchanted world of violet visions, where English lavender meanders in purple pathways across the countryside.
There’s a trio of perfumes with three takes on this timeless note, each offering a different presentation of natural lavender.
One strikingly aromatic, the second fresh with a cool woodiness, and the third cascading with soft florals.
Lavender & Coriander Cologne
This cologne sees aromatic English lavender nestled in a thriving and fragrant herb garden, bolstered by the striking note of coriander. Earthy sage deepens the lavender’s timeless scent, while creamy tonka bean adds an unexpected touch of warmth and sensual balance.
Silver Birch & Lavender Cologne
Conjuring images of morning light across a rambling garden, framed by silver birch trees, the air fresh with a crisp coolness that cuts through the iconic scent of English lavender. Refreshed with a squeeze of grapefruit, grounded by a woody, charismatic base of silver birch and a compelling note of roasted oak.
Wisteria & Lavender Cologne
Imagine cascading wisteria framing a characterful house, creating a nostalgic purple picture. This soft floral presentation of English lavender is entwined with sweet wisteria and powdery heliotrope. A picturesque trio, cocooned in clean and delicate white musk.
Two limited-edition home products complete the new collection, a pillow mist and a diffuser, both infused with the scent of lavender and musk.
Lavender & Musk Pillow Mist
Scent the road to dreamy snoozes with this luxurious pillow mist. Fragrant English lavender mingles with a cocooning note of musk to create a soft and sensual scent that helps you relax and unwind for a good night’s sleep.
Lavender & Musk Diffuser
Create a tranquil atmosphere with a diffuser in the same fragrance – the perfect scent to place on a bedside table or dresser to encourage a relaxing mood.
Visit www.jomalone.com to shop the collection from 24 February.
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