Interior Design

Harrods unveils new Home Fragrance room – these are the five key pieces we love

Harrods has launched a dedicated Home Fragrance room within the newly developed interiors department.

The Home Fragrance room is a stunning new space that hosts a carefully curated selection of leading lifestyle brands from around the world.

Harrods home and fragrance buys

The room is a one-stop destination for both established brands such as Dr Vranjes, Roja Parfums, L’Artisan Parfumeur, Trudon 1643 and Culti, and emerging brands such as Noble Isle, Farmacy and Maison La Bougie.

Conceptualised by Virgile + Partners, the space is designed to enhance the residential aspects of Harrods’ original architecture while allowing a considered presence for individual branding. A key feature to note is the bespoke ceiling, which celebrates the building’s original detailing and characteristics, serving to subtly set the room apart.

Harrods home and fragrance buys

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Our top 5 picks from the Harrods Homes Fragrance room

1. JO MALONE

If you've ever smelt a Jo Malone candle, you'll know exactly why so many people covet this brand. With a burn time of 220 hours, this sweet smelling fragrance will ensue your home with a delicious fig and cassis scent.

Harrods home and fragrance

2. FARMACY

The Sacred Smoke – one of four scents from the Farmacy's first ever home fragrance range – combines sweet notes of pine, mint and lemon with fresh pear and wild elderflower.

Harrods home and fragrance

3. LA PERLA

Infusing its subtle but sensual aesthetic into fragrance, La Perla has created the Vanilla Soul candle. Ideal for those with a sweet side.

Harrods home and fragrance buys

4. ROJA

Roja Parfum's Black Tier candle represents the ultimate in luxury. Working with the rarest and finest-quality ingredients, opulent bergamot takes centre stage, fused with a bouquet of rose, jasmine and violet and sweetened with a touch of raspberry.

Harrods home and fragrance

5. CULTI

The result of an intuition from the eclectic mind of Alessandro Agrati, Culti Milano was founded upon the intrinsic link between the worlds of design and olfactory creation. Imagining a 'Culture of Ambience' within the home, the Italian label intricately designs its collection of elegant and evocative scents to warm, entice and comfort.

Harrods home and fragrance

Located in the new Interiors department on the Third Floor, the Home Fragrance room is part of a recent redevelopment that has made Harrods the ultimate interiors and design destination.

See:Harrods launches the ultimate interiors and design destination

The transformation has seen home and furniture relocate to one floor, joining an in-house studio for Harrods Interior Design, Home & Furniture, Kitchen & Household and Luxury Linens, as well as the Linley demonstration kitchen.

At an impressive 160,000sq ft, the Third Floor is now one of the largest home design departments in the UK and an absolute wonderland for design lovers.

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