The Best Mattress Sales to Shop This July Fourth – 11 Sleep Editor-Approved Deals from Avocado, Saatva, Sleep Number and More
Explore my July round-up of mattress sales from all our tried-and-tested favorite brands, plus helpful shopping advice
With July officially here and July Fourth just around the corner, you may be browsing for the best mattress sales to upgrade your sleep space, or a guest bedroom, for the rest of summer.
Fortunately, if you are looking to invest in a new mattress, the majority of our favorite, premier retailers – including Saatva, Sleep Number, Avocado, and PlushBeds – are all currently offering significant reductions across their sites.
Here at Homes & Gardens, my team and I have spent years refining the criteria for what constitutes the best mattress, rigorously testing each and every one before we write our reviews, scoring them on support, pressure relief, temperature regulation, longevity, and of course, value. This insider know-how is how we assure that we bring you only the discounts truly worth your investment each month. Below, you can shop my handpicked deals to shop in the Fourth of July sales.
The Best Mattress Sales to Shop This July
The best affordable mattresses this month are available directly from our favorite brands. Below, you can shop my curated selection of the best deals from mattress makers I’ve rigorously reviewed and trust:
- Avocado: Save up to 15% off sitewide in Avocado's July 4th Sale
- Bear: 35% off sitewide in the July 4th Sale
- Birch: Up to 30% off in the Fourth of July Sale
- Brooklyn Bedding: 30% off sitewide in the 4th of July Sale
- Casper: Shop the July 4th Sale and save up to 35% sitewide
- DreamCloud: Up to 60% on mattresses and 66% on bundles
- Helix: Save up to 30% sitewide in the Fourth of July Sale
- Layla: Save up to $200 on select mattresses in the Summer Sale, $120 on the Bamboo Sheet Set, and Buy One, Get One 50% Off on the KAPOK pillow
- Leesa: 30% off mattresses in the Fourth of July Sale
- Lori Beds: Save 20% off everything and enjoy free shipping in the 4th of July Sale
- Macy's: Save up to 80% off across selected mattresses
- Mattress Firm: All 296 of the latest sale items across the site, with savings of up to 72%
- Nectar: Shop the 4th of July Deals and save up to 50% on mattress and 66% on bundles
- Plush Beds: Up to $1,500 off all bedroom mattresses, $799 in organic bedding for $249, and 25% off toppers, pillows, and bedding
- Purple: Up to $800 off a mattress and base in the July 4th Sale
- Saatva: Save up to $625 in the Fourth of July Sale, or shop our dedicated guide to the best Saatva mattress deals.
- Siena: Save up to 60% on mattresses in the 4th of July Deals
- Sleep Number: Save up to 20% on mattresses in the 4th of July Sale, or shop our dedicated guide to the Sleep Number sale.
- Stearns & Foster: Save up to $600 on select mattresses in the July 4th Event
- Tempur-Pedic: Save up to $500 on TEMPUR-Breeze mattresses, pillow bundles starting at two for $69, buy two and save 30% on Tempur-Pedic sheet sets, save 25% on pillows and bedding, 50% on the TEMPUR-ProAir Sheet Set, plus receive a $300 Instant Gift with a qualifying mattress set purchase
- WinkBeds: 30% off all award-winning mattresses in the WinkBeds 4th of July Sale
- Zinus: Save up to 45% off mattresses
July's Best Mattress Deals
When Is the Best Time to Buy a Mattress?
There are so many mattress sales throughout the year that it's almost always a good time to buy a mattress.
The next sale period will be over the 4th of July, with sales already started across the majority of our favorite retailers, and there are Labor Day sales on September 7, too. Amazon Prime Day is over for this year, but usually falls in July, and is one of the best times to buy from Amazon storefronts, including Nectar, DreamCloud, and Zinus.
November is often the time to buy a mattress with the steepest discounts of the year because of Black Friday (the last Friday in November), closely followed by Cyber Monday (on the first Monday of December). That's when you'll see the greatest breadth and depth of discounts.
Since a lot of brands open up Early Access sales at the start of November and extend them into the first week of December, with Cyber Week sales, you'll have plenty of time to shop in the later part of the year.
FAQs
Are Mattresses Always on Sale?
Not every mattress is always on sale, but it would seem that you can always get a good deal on a mattress. Be warned, though, that not every mattress sale is real, and a few of the biggest names in bedding list never-changing 'sales prices' throughout the year in a practice known as price anchoring.
According to the team at Talon.One, 'Price anchoring is a marketing strategy where a business establishes a visible starting price for a product but emphasizes its current discounted price. The initial price acts as a reference point or "anchor" against which the lower-price option is contrasted, creating a perception of greater attractiveness for the discounted option.' If the mattress never returns to its anchor price, then it fails to represent real value, and you might not be getting a good deal in the mattress sales.
Say a mattress is listed for $1,200, and it's discounted in the mattress sales to $700. If that discount only runs for a few weeks before returning to full price, then that creates some incentive to buy. If, instead, the mattress stays at $700 all year round, then you aren't really bagging a good mattress at a great price – you're just buying an inferior mattress for what it's really worth.
Since an RRP isn't legally binding, sales prices and MSRPs can fluctuate throughout the year. It's bad form on the part of the business, but to prove that the price of a mattress is continuously mislabelled, you'd need to file a lawsuit.
According to Angelo Albertini, Founder and CEO of MyBespokeMattress, 'Lawsuits have brought attention to the need for transparent pricing and the importance of protecting consumers from potentially misleading sales tactics.' I asked Angelo for his top tips to find genuine mattress deals.
Whether you're shopping for a mattress in-store or online, Angelo recommends a strategy of 'compare and conquer.' Once you've settled on a make and model for your mattress, cross-check the price across a range of retailers. You might find that a perceived saving at one store isn't a saving at all, but a reflection of the real value of the mattress.
To get a deep discount, Angelo suggests shopping in-store, where you'll find older mattress models that offer similar comfort and support to the stuff you see online for a fraction of the price. When you shop with a specialist sleep store, you know you're protected by a watertight mattress warranty that might not apply in the end-of-season sales.
If you're keen to spot a good deal from a real fake, it might be worth downloading a reputable price tracker, such as CamelCamelCamel, which works on Amazon.
What is a Good Price for a Mattress?
As the resident Sleep Editor at Homes & Gardens, I'm often asked,'How much should you spend on a mattress?' My short answer? Somewhere between $500 and $1,000. That should be enough to edge out the cheaper models made with toxic foams and fiberglass, without spending unnecessarily on bells and whistles, including luxury fabrics or cooling covers.
My long answer varies depending on which mattress you buy. As a general rule, hybrids and latex mattresses tend to be more expensive than memory foam models, which in turn are more expensive than innerspring mattresses. You'd be lucky to get a Queen-sized hybrid mattress for less than $1,500, due to the combination of technologies and mattress materials. I'd expect to spend at least $1,500 on a latex mattress, especially an organic one, to compensate for the time and energy it takes to produce natural latex.
Memory foam mattresses are the most variable – you see highly affordable models, such as the Zinus Cooling Green Tea Mattress, which retails for a little less than $500, beside much more expensive mattresses, such as the Saatva Contour5 Mattress, which goes for more than $2,500. Your average innerspring mattress comes in under $1,000 because it's so simple to make, but you'll find a few more expensive models. For example, the Saatva Classic Mattress comes to mind at just under $2,000.
How Do Tariffs Impact Mattress Prices?
'Tariffs are adding new layers of cost pressure across industries, and the mattress category is no exception,' says Byron Golub, vice-president of product & merchandising at Saatva, the Smarter Luxury Sleep Company. These rising tariffs can significantly increase prices for companies that rely heavily on imported finished goods or components.'
'American-made mattresses are less exposed to tariff-related cost volatility,' Byron continues. 'With the potential for tariffs to raise prices on imported materials or finished products, now is a smart time to invest in a U.S.-crafted mattress. Not only are you likely to lock in current pricing, but you'll also benefit from faster delivery, local craftsmanship, and a company that can pivot more quickly in response to supply chain disruptions.'
Now is the time to learn where to buy American-made mattresses. It's worth flagging, though, that most mattresses incorporate a combination of domestic and foreign components. You might struggle to find a 'Made in USA' mattress, since the Federal Trade Commission standards are so rigorous that the mattress must be 'all or virtually all made in the United States'. Specialist components, such as wires and hardware, are often sourced from global suppliers. You'll have better luck shopping for 'Assembled in USA' mattresses.
How Should I Choose a Budget Mattress?
When you're shopping on a budget, it pays to do your research. There's a fine line between a good deal and a low price on a poor product. Here are three key considerations to keep in mind as you shop for an affordable mattress.
- Stick to the specialist sleep stores: Most of the big-name mattress brands will offer a value mattress as an alternative to their more expensive models. You might miss out on a few high-tech features, but you should still get a good-quality bed with a decent sleep trial and watertight warranty.
- Check the specs: It's worth reading the fine print to work out exactly what you're getting for your money. A mattress might be marketed as luxury, yet feature a lot of the same materials as a more affordable mattress. In that case, you might as well take the savings and opt for the affordable mattress.
- Comfort over cost: You're going to sleep on this mattress for the next seven years, if not more. While you should consider cost, and you could save hundreds if you get a good deal, you should only buy a mattress that suits your sleep needs. If you don't, you'll just have to buy another new mattress in a year or two.
Once you've bought the best bed, it's time to dress it. When you shop the bedding sales, you can save hundreds of dollars on sheets, shams, quilts, comforters, and everything in between.
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