Shopping

Black Friday sales are on the horizon – here's everything you need to know about shopping for the very best deals (plus the early discounts to shop right now)

Before we know it, Black Friday home deals will be dropping, and we're here to guide you through shopping the sales like a pro

Corner of a white dining room with wooden sideboard, wooden dining table, plates on wall, table lamps, candles and flowers
(Image credit: Jonathan Bond Photography)

I know, I know, it’s only October, but you know how the old saying goes, ‘by failing to prepare, you are preparing to fail’, and when it comes to the busyness of the Black Friday sales, having a game plan on exactly what to buy and how to shop the deals, in our experience, is always key.

And that is where we come in. Here at Homes & Gardens, throughout the year, we have a team of dedicated product experts and shopping editors who work tirelessly to test everything from the best non toxic air fryers to the best Dyson alternatives, and who research and stay on top of all of the latest homeware trends, helping you to invest in quality products to enhance your home and lifestyle. Our experts not only know these products inside out, but they also know the best places to shop for them, too.

So, we will be updating this page with all of the best Black Friday home sales that you need to know about in the lead-up and during the biggest sale event of the year. Many retailers are currently holding fall flash sales, we can then expect around the start of November for the sales to shift to highlight early Black Friday deals. So, bookmark this page, sit back and relax, and let us do the hard work for you in bringing you the best Black Friday deals out there.

Quick Links

If you want to see what our favorite big retailers and brands have on offer right now, here are quick links to the sales we recommend shopping.

  • Amazon: deals on Dyson, Ninja, Shark, KitchenAid and more
  • Anthropologie: up to 30% off and 50% off sale items
  • Best Buy: big offers in the Techtober sale
  • Brooklinen: up to 75% off award-winning styles
  • Crate & Barrel: up to 20% sofas, dining tables and chairs & 40% kitchen brands
  • Dreamcloud: up to 60% off mattresses
  • Dyson: save up to $500 on select vacuums
  • H&M: discounts on decorations, bedding lamps and more
  • KitchenAid: up to 20% off select countertop appliances in the fall flash sale
  • Le Creuset: savings on a range of bestsellers
  • Lulu & Georgia: up to 25% off sitewide for the Anniversary Sale
  • Macy's: discounts on vacuums, bedding, kitchenware and more
  • Magnolia: discounts on furniture, decor, lighting and more
  • McGee & Co.: discounts on seasonal decor, accessories, and more
  • Nectar: up to 50% off mattresses
  • Net-a-Porter: discounts on vases, tableware candles and more
  • Nordstrom: offers on Staub, decor, bedding and more
  • Our Place: savings on Titanium Always Pan Pro and more
  • Pottery Barn: up to 60% off, additional 20% off clearance
  • QVC: discounts on Dyson, Ninja and more
  • Rejuvination: discounts across all categories
  • Ruggable: enjoy up to 30% off seasonal styles.
  • Saatva:  up to $300 off some of the best mattresses
  • Saks: discounts on Staub, Zwilling and more
  • Serena & Lily: discounts on furniture, bedding decor and more
  • SharkNinja: up to $130 in the Autumn Upgrade Sale
  • Sleep Number: save up to $1200
  • Target: big savings in the Circle Week Sale
  • The Home Depot: deals on seasonal decor, furniture, tools and appliances
  • Walmart: up to 50% in the Flash Sale
  • Wayfair: big savings with up to 60% off
  • West Elm: up to 60% off all categories
  • Williams-Sonoma: up to 50% off Breville, All-Clad and more

Top deals

This is our spotlight on the top 10 deals to know about right now. All of these products are either tested, loved, or coveted by our expert team, so you can trust us when it comes to highlighting a good deal.

Ninja Air Fryer Pro 5QT
Our best non-toxic air fryer 2025
Save 31% ($40)
Ninja Air Fryer Pro 5QT: was $129.99 now $89.99 at Amazon

Ceramic coated, easy to use, and no fuss. This is the best air fryer I've ever tested – and the lowest price I've seen all year.

You can find our more information in our Ninja Air Fryer Pro review.

InstantPot Duo Crisp with Ultimate Lid
Bestseller
Save 36% ($78.44)
InstantPot Duo Crisp with Ultimate Lid: was $219.99 now $141.55 at Amazon

This stainless steel air fryer is one of the most versatile appliances you'll have in your kitchen. It can air fry, steam, pressure cook, bake and much more.

You can find more information on our InstantPot Duo Crisp with Ultimate Lid review.

Our Place Titanium Always Pan Pro
Top-rated non-toxic cookware
Save 20% ($36)
Our Place Titanium Always Pan Pro: was $179 now $143 at Amazon

This beautiful pan (yes, beautiful) is non-toxic, has next-to-no sticking, and is dishwasher safe. Polished and professional, it's a long-lasting addition to your kitchen.

You can find more information on our Our Place Titanium Always Pan Pro review.

OXO Brew 8-Cup Coffee Maker
Our best non-toxic coffee maker
Save $20
OXO Brew 8-Cup Coffee Maker: was $219.99 now $199.99 at Amazon

A balance of high-quality coffee, affordability, and non-toxic materials, this is the ultimate coffee maker for the modern home.

You can find more information on our OXO Brew 8-Cup Coffee Maker review.

Dyson V12 Detect Slim
Our best value Dyson
Save 45% ($330)
Dyson V12 Detect Slim: was $729.99 now $399.99 at Dyson Inc.

This is the vacuum that our vacuum expert, Dan, uses in their own home (it's one of the best vacuums they've ever tested). Even though the V15 Detect and the Gen5detect in the same range offer slightly more power, the V12 has all the same features – and is much more affordable, PLUS you can save £250 with this Black Friday deal at Dyson.

You can find more information in our Dyson V12 Detect Slim review.

Shark Cordless PowerDetect
Editor's choice
Save 33% ($150)
Shark Cordless PowerDetect: was $449.99 now $299.99 at SharkNinja

This Shark cordless vacuum is one of the best cordless vacuums our expert reviewers have ever tested. It performs excellently across all surfaces, can detect the dirt and floor type for optimal suction, and has a flexible wand for reaching under furniture without straining your back.

You can find our more information in our Shark Cordless PowerDetect review.

Brooklinen Luxe Core Sheet Set
Bestseller
Save 15% ($29.85)
Brooklinen Luxe Core Sheet Set: was $199 now $169.15 at Brooklinen

We've just spotted some of Brooklinen's best-selling bedding on offer. The Luxe Core Sheet Set sits at the top of our 'best bed sheets' buying guide for its breathability and durability. Treat yourself to the silky smooth feel of cotton sateen, ideal for anyone with sensitive skin.

Saatva Classic Mattress
Our best mattress
Save $300
Saatva Classic Mattress: was $2,139 now $1,839 at Saatva

It doesn't get better than the Saatva Classic Mattress, and you can enjoy an impressive discount of $300. Voted 4.5 stars in our Saatva Classic Mattress Review by our expert tester (who slept on the mattress for 7 years), we love this mattress for its plush custom comfort and excellent support − it's the best mattress on the market.

Wayfair 9ft Carolina Pine Garland with Clear Lights
Seasonal special
Save 39% ($51)
Wayfair 9ft Carolina Pine Garland with Clear Lights: was $129.99 now $78.99 at Wayfair

If you're looking for fresh seasonal decor for your holiday decorating, the fall sales are the perfect time to shop. We love how versatile Christmas garland ideas can be – and this light-up faux foliage design from Wayfair can be used again and again year after year.

Lulu & Georgia Lanie Linen Pillow by Sarah Sherman Samuel
Chic design
Save 20% ($29.60)
Lulu & Georgia Lanie Linen Pillow by Sarah Sherman Samuel: was $148 now $118.40 at Lulu and Georgia

Lulu & Georgia is currently having a massive Anniversary Sale, and we've had our eye on this gorgeous pillow from the Sarah Sherman Samuel collection for a while now. Stripes and subtle scallops = the dreamiest pillow combo.

How we find the best deals for your home

Each of our editors has their own specialism. Lydia looks after our kitchen content, reviewing everything from the best blenders to researching the best refrigerator brands. Dan covers the best vacuums, and hunts down all the latest offerings from Dyson, Shark, and Bissell. Charlotte from our interiors team has her eye on all things chic homeware and the best furniture deals and Ottilie loves all things home fragrance, including rounding up the best candles.

In the lead-up to Black Friday and during the event, our expert team will channel their retailer and product knowledge to hunt for only the very best deals on products that they actually love or have tested.

FAQs

Should you shop Black Friday early?

Black Friday deals can start dropping as early as November 1st (yes, you read that right). So, with that in mind, it's smart to wonder if you should hold out until the big day or shop Black Friday early. It can feel like a real lose-lose. If you buy now, you could miss out on the huge savings on the day itself, but if you wait too long, the gadget you've had your eye on all year could quickly sell out.

Leo Smigel, personal finance expert and founder of Analyzing Alpha says, 'while the conventional wisdom suggests waiting for the main event might secure the best bargains, this isn't necessarily true in today's retail climate. Black Friday, once a frantic day of retail madness, has morphed into a more protracted and accessible event'.

Not only is there little risk with buying early, you can even find some better deals. Last year we recommended a deal on one of the best vacuums for pet hair. The vacuum was a remarkably good deal; the price plummeted from $309.99 to $99, however, the price then jumped back up to $172, so it didn't pay off to wait.

Our advice ultimately boils down to a simple rule of thumb. If the product you're looking for is a necessity and you see a good early discount, we would recommend purchasing, but if the product is more of a 'nice-to-have', hold out until Black Friday and try your luck.

a headshot of finance expert Leo Smigel
Leo Smigel

Leo is a personal finance expert and the founder of Analyzing Alpha, a business dedicated to algorithmic trading. He uses data science to determine what works in the markets when trading and investing.

When is the best time to shop home deals?

There's always a home deal somewhere, that's the beauty of having so many sites and so many experts (like us) at your fingertips. While Black Friday tends to see the biggest discounts, it's not the only time to grab a discount. Major retailers are almost always selling off old stock at a discount, and every major federal holiday has its own sales event. The big events, such as Black Friday, holiday sales, Memorial Day, July 4th, Presidents' Day and Prime Day will have some of the best sales, but there's plenty to go around in between.

It's also worth remembering that good discounts will roll around on seasonal items in off-peak times. For example, if you want the latest grill or some chic outdoor furniture, you're best buying them during fall, when all the prices drop post-summer.

Zara Stacey
Content Editor

Zara joined Homes & Gardens in February 2022 as a Content Editor. After studying English Literature at University, she worked as an Ecommerce Website Editor, Content Writer and Buying Intern at multiple independent businesses within the luxury retail and lifestyle sectors. Her role at Homes & Gardens unites her love, experience and passion for the world of design and desire to create inspiring written content. She enjoys nothing more than discovering new trends, brands and products, whether that be in fashion, interior design or lifestyle.

With contributions from

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