I'm a shopping and sleep expert – these are the best places to buy bedding in 2024

Your editor-approved guide to the best places to buy bedding, including Boll & Branch, Brooklinen, Bed Threads, and more

Matouk is one of the best places to buy bedding. Here is their Lowell Linen Sheet Set on a bed against a light blue wall.
(Image credit: Matouk)

The best places to buy bedding are specialist sleep stores. When you shop at Brooklinen, Bed Threads, or Boll & Branch (and that's just the Bs), you can rest easy in the knowledge that your bedding is scientifically designed and stylishly finished.

Of course, you could buy your bedding at any of the major home retailers. You might save some money and time, but you won't end up with the best bedding. At the other end of the spectrum, there are luxury design houses whose bedding can cost hundreds, if not thousands, of dollars. It can be hard to find that sweet spot between top quality and low cost.

As a sleep expert, I know where to find the best bed sheets to soothe your skin, the best duvet inserts to keep you cozy, and the best pillow to rest your head. As a shopping editor, I know that some of the best bedding can be prohibitively expensive. That's why I've compiled this guide to the best places to buy bedding that balance quality and cost. I've even rounded up a few of my favorite products from each store to inspire your shopping.

Best places to buy bedding in 2024

You can trust Homes & Gardens. Our expert reviewers spend hours testing and comparing the latest products, helping you choose the best for you. Find out more about how we test.

Full disclosure: I haven't personally tested every single item on this list. My linen closet only has so much space. Where I haven't been able to sample bedding, I've scoured the specifications and read countless customer reviews to make sure I'm recommending the best places to buy bedding.

1. Brooklinen

Brooklinen Luxury Sheet Set on a bed.

(Image credit: Brooklinen)

I recommend Brooklinen for top-quality bedding. IT's often quite expensive, but if you take advantage of their regular seasonal and site-specific sales, you can save hundreds on bed sheets, blankets, comforters, and quilts. Each piece of Brooklinen bedding carries a 365-day warranty. That means you get a whole year to try and test your bedding, through heat waves, cold snaps, and countless laundry cycles, to see how well it wears. If you don't like it, you can send it back − but I'm pretty sure you will.

2. Avocado

An Avocado Green Mattress against a dark wood headboard.

(Image credit: Avocado)

If you're keen to shop sustainably, go to Avocado. Perhaps better known for their organic mattresses, Avocado also produce a wide range of bedding, including sheet sets, pillowcases, duvets and inserts, and mattress protectors. Each item is stitched and finished by hand in Avocado's Los Angeles factory using the best natural materials. You won't find any old latex at Avocado, but premium latex harvested from organic rubber farms, while the organic wool is taken from Avocado's own herding collective.

3. Boll & Branch

Boll & Branch Reserve Bedding Set on a bed.

(Image credit: Bloomingdale's)

You might know you need new bedding, but still have no idea where to start. If you want to take stock of all your options, try Boll & Branch. There, you can shop for bedding by category – including bedding bundles and crib sheets, as well as your classic pillowcase and sheet sets − or by material, from cool cotton percale to signature sateen. Visual thinkers will appreciate Boll & Branch's 'Shop the Look' section, which showcases luxury bedding bundles in situ and allows you to purchase all that you can see.

4. Ettitude

Ettitude Signature Sateen Duvet Cover on a bed.

(Image credit: Ettitude)

'Ettitude' is a portmanteau, blending the nouns 'eco' and 'attitude'. The name encapsulates Ettitude's ethos for bedding and sustainable shopping. Almost everything you'll find at Ettitude is made from CleanBamboo, a unique blend of bamboo lyocell. This organic material contains none of the toxic technology or plant pesticides you might find in bamboo viscose but keeps all of the breathable, antibacterial benefits of real bamboo. I'd recommend Ettitude bedding for sensitive sleepers and eco-conscious shoppers alike.

5. Sijo

Sijo AiryWeight Eucalyptus Sheets on a bed.

(Image credit: Sijo)

If you're interested in the science of sleep, you'll find a lot to like at Sijo. This smart sleep store specializes in cooling bedding. I'd recommend Sijo sheets to anyone who suffers from night sweats or hot flashes or simply tends to run a little hot. You'll also find a wide range of temperature-regulating bedding to suit all sleep styles and seasons. The only thing I don't like about Sijo is the length of their sleep trial: at just seven days, it's seriously short. I advise doing your research before committing to Sijo, so that you can keep your sheets and your money.

6. The White Company

Kingham bedding collection on a bed.

(Image credit: The White Company)

If you're looking for color, you won't find it at this aptly named sleep store. What The White Company does offer is crisp sheets, plush pillows, and really comprehensive bed linen collections. On top of your standard flat sheet, fitted sheet and pillowcase combinations, you'll find Oxford shams and bed skirts, all bundled together at a very reasonable price. To complete the look, you could pick up one of their bed blankets or cozy throws, which would look just as good draped across your sofa as spread over the end of your bed.

7. Bed Threads

Bed Threads Limoncello French Flax Throw on a bed.

(Image credit: Bed Threads)

This is the place to find brightly colored bedding. When you shop at Bed Threads, you'll find no fewer than 24 colors, ranging from cute pastels to bolder hues. If you're shopping online, you could take the Bed Threads color quiz to work out which shades might blend best with your bedroom decor. There's even an option to build your own bedding bundle and mix and match colors, sizes and styles across the entire Bed Threads range. Just bear in mind that you're shopping for linen: it might feel a little stiff and starchy at first, but it should soften up after a few washes.