Best places to buy bedding 2025 – silky sheets, cooling comforters and supportive pillows to suit every sleeper

Including Brooklinen, Boll & Branch and Bed Threads (and that's just the B's)

Limoncello and white bedding on a bed against white walls; to the right, a nightstand with a lamp and a vase of flowers.
(Image credit: Bed Threads)
Recent updates

05/12. I replaced Quince with Bed Threads as one of the best places to buy bedding, in recognition of their commitment to customization, as well as their wide range of colorways.

The best places to buy bedding are specialist sleep stores. Whether you're shopping for a brand new bedspread or the odd piece here and there to form a spare set, that's where you'll find the sweet spot between top quality and low cost.

To start, you'll need a set of the best bed sheets, along with the best pillow to support your neck and shoulders and one of the best duvet inserts to keep you cool and dry. Once you've covered the basics, you can consider adding extras, including plush mattress pads and lightweight throw blankets.

With so much for sale across so many sites, it's easy to feel overwhelmed. That's where I come in. I've combed through our back catalog of reviews and spent hours trawling the sites of major merchants to bring you the best bedding brands. I've narrowed it down to my top 10 to suit every bedroom and budget.

Where to buy bedding − an expert A to Z

  • Amazon: a huge range of big-name brands and smaller sleep stores $-$$
  • Bed Threads: French flax in every conceivable color
  • Boll & Branch: light and fluffy down duvets and sleek sheets $$$
  • Brooklinen: wide range of colors, materials and products $$
  • Cozy Earth: luxury bamboo and silk bedding for hot sleepers $$-$$$
  • ettitude: bamboo lyocell bedding for eco-conscious shoppers $$
  • IKEA: budget-friendly bed linen $
  • Luxome: cooling sheets and the world's best weighted blanket $$
  • Piglet in Bed: romantic, crumpled linen in warm prints and patterns $$$
  • Woolroom: organic wool bedding for hot sleepers $$-$$$

10 best places to buy bedding, tried and tested by a sleep editor

1. Brooklinen

Side view of Brooklinen Luxe Sateen Sheet Set on a bed against a cream wall.

(Image credit: Brooklinen)

Brooklinen is my go-to store for bedding and bath linen. You can shop around the specialist sleep stores, but you won't find a greater breadth of products, sizes, materials, and colorways. The site is super-easy to navigate, with filters for fabrics, including crisp percale, silky sateen, and washed linen. If you're moving house or sending a kid to college, I recommend their bedding bundles, which include all your essential items (flat and fitted sheets, pillowcases, and duvet covers) for a discounted price.

2. Cozy Earth

Gray bamboo bed sheets on a wood bed frame against a dark wall and a potted plant.

(Image credit: Cozy Earth)

Cozy Earth specializes in bamboo bedding. Naturally moisture-wicking and antimicrobial, bamboo is built to bust the bacteria that breed in sweaty, sticky environments, such as bed sheets. If you want to level up to the next layer of luxury, you could shop their range of silk bedding, which includes a silk comforter and a silk pillow. Not a silk pillowcase, but a silk pillow, which stays cool to the touch, so you always feel like you're sleeping on the cold side of the bed.

3. ettitude

Ettitude Signature Sateen Sheets on a bed.

(Image credit: Ettitude)

If you're keen to shop sustainably, ettitude (or, eco-attitude) should be your first port of call. Plenty of the best places to buy bedding work with bamboo, but they're mostly bamboo viscose or bamboo poly-blends. ettitude is relatively unique in working with bamboo lyocell, which is free from harsh chemicals, toxins and plastics. Their trademarked 'Clean Bamboo' is grown from 100% rainwater, treated with natural solvents, and finished with food-grade dyes.

4. Boll & Branch

White sheets and beige cushions and blankets on a bed against beige walls and tan curtains.

(Image credit: Boll & Branch)

Boll & Branch bedding is carefully finished and beautifully presented: it's the destination of choice for style-savvy shoppers with money to spare. At Boll & Branch, you can shop for bedding by color, including warm neutrals, cool blues, fresh greens, deep purples and soft pinks. Visual thinkers will also appreciate Boll & Branch's 'Shop the Look' section, which showcases luxury bedding bundles in situ, so that you can visualize each piece in your own space.

5. Woolroom

Woolroom pillows stacked on a Woolroom mattress.

(Image credit: Woolroom)

Back in Spring 2024, I went on the Woolroom Sleep Retreat. I spent the night on a woollen mattress, under woollen sheets and a wool comforter, resting my head on a wool-filled pillow. My experience challenged all my preconceptions about wool: that it would feel stuffy and sweaty. According to the Woolroom Clean Sleep Report 2024, wool is one of nature's great moisture-wickers, able to hold up to a third of its weight in water, keeping your bed and your body cool and dry. Woolroom's adjustable pillow is one of the most intuitive I've ever tried, though it isn't quite as cooling as the Marlow Pillow.

6. Piglet in Bed

Red and green bedding on a bed against brown walls.

(Image credit: Piglet in Bed)

If you're keen to play with prints and patterns, I recommend Piglet in Bed. You'll find classic shades of white and oatmeal alongside dusk blues and warm clays, interspersed with subtle stripes and playful gingham prints with real retro appeal. I love the texture of linen. It isn't slippery like cotton sateen, and it feels tougher than cotton percale. It's my favorite bed sheet type for summer nights and heatwaves. If you're not sold on linen, but you love the look of Piglet in Bed, then I suggest you explore their cotton bundles or meet in the middle with a linen blend.

7. Bed Threads

Bed Threads sheets in pink clay, rust, and terracotta.

(Image credit: Bed Threads)

The Bed Threads Color Guide looks good enough to eat. Turmeric and Cacao add a bit of spice, where Olive, Pistachio, Sage and Mint could bring all manner of green bedroom ideas to life. Experiment with Oatmeal & White Stripe to add depth and dimension to a classic white bedspread or go cooler with tones of Fog, Lagoon, and Charcoal.

If you aren't sure where to start, you could always shop one of Bed Threads' best-selling color combinations − I like the look of Caramel and Crème for spring and summer − but I think half the fun of shopping at Bed Threads is creating your own color combinations. Take some time to shop around the site and get inspiration before you try to Build Your Own Bedding Bundle.

8. Luxome

Beige sateen sheets on a bed against a dark bedroom wall.

(Image credit: Luxome)

Take a quick scroll through the Luxome site and you'll read dozens of references to 'softness'. That's their MO: to make the softest sheets (and sleepwear) for luxurious sleep. Now, if you prefer the coarser look and feel of linen or cotton percale, then you're better off shopping somewhere like Piglet in Bed. I recommend Luxome for anyone who likes the look and feel of sateen. Alongside their sheet sets, Luxome make their own version of the adjustable pillow, and they also do a great line of weighted blankets.

9. IKEA

White sheets and brown and beige pillows on a white bed frame against a white wall.

(Image credit: IKEA)

Back in the fall, I took a trip to Älmhult, Sweden, to learn more about Scandinavian sleep secrets straight from the heart of IKEA. I discovered a holistic approach to sleep hygiene that goes beyond the best bedding to ensure the bedroom air is filtered by the best air purifier and your circadian rhythm is settled by the best sunrise alarm clocks. Sleeping in the IKEA Hotel, I sampled cool, crisp sheets, lightweight comforters, and foam pillows, ergonomically designed to support your neck and shoulders. IKEA bedding might not look ultra-luxe, but it's highly affordable and gets the job done.

10. Amazon

Martha Stewart Yasmin Duvet Cover on a bed beside a nightstand.

(Image credit: Future / Lucy Searle)

Amazon is one of the best places to buy affordable bedding, but only if you know how to navigate the site. A simple search for 'sheets' will yield hundreds of thousands of results on Amazon, some of them from less-than-reputable smaller stores. My advice: make the most of the search filters. You can shop for bedding by size, material, thread count, price, and special features (say, fade-resistant or anti-pilling). Before you buy anything from Amazon, read the customer reviews to make sure you're getting the most for your money.

FAQs

How should I choose the best bedding?

Let's start with sheets. First, consider the pros and cons of different bed sheet types. Remember, weaves matter just as much as materials and can make a big difference to how a fabric looks and feels against your skin.

Next, fix your budget: setting a minimum and maximum spend should help to narrow your search for the best bedding. You need not be limited by a smaller budget, either: the best affordable bed sheets deliver serious style at a reasonable budget.

Before you start to shop for comforters, I'd encourage you to think about your internal temperature: whether you suffer from night sweats or hot flashes and whether you live in a warm or cool climate. You might like the best warm comforter for the winter and the best cooling comforter for the summer.

Work out which sleep positions you tend to wake up in before you start to shop for pillows. Side sleepers, back sleepers, and stomach sleepers need something different from their pillows in terms of thickness and firmness.

When is the best time to buy bedding?

The best time to buy bedding is around a holiday weekend. That's when you'll find the greatest breadth of deals and depth of discounts in the bedding sales.


The best places to buy bedding aren't necessarily the best places to buy a mattress. That's why I've compiled a separate guide to show you where to find innersprings, latex mattresses, hybrids, and memory foam models.

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Emilia Hitching
Sleep Editor

Emilia is our resident sleep writer. She spends her days tracking down the lowest prices on the best mattresses and bedding and spends her nights testing them out from the comfort of her own home. Emilia leads a team of testers across America to find the best mattress for every sleep style, body type, and budget.

Emilia's quest to learn how to sleep better takes her all around the world, from the 3Z mattress factory in Glendale, Arizona to the Hästens headquarters in Köping, Sweden. She's interviewed luxury bedding designers at Shleep and Pure Parima, as well as the Design Manager at IKEA. Before she joined Homes & Gardens, Emilia studied English at the University of Oxford.