HGTV Home by Sherwin-Williams unveils its 2024 Color Collection – a celebration of earthy tones

The HGTV Home 2024 Color Collection has been expertly designed to bring comfort and tranquility to the home

Living room painted terracotta
(Image credit: HGTV Home by Sherwin-Williams)

HGTV Home by Sherwin-Williams has unveiled its 2024 Color Collection, dubbed ‘Renewed Comfort’, as well as its standalone 2024 Color of the Year: Persimmon, pictured above.

Comprising a carefully curated selection of 10 different shades, the Renewed Comfort Color Collection promotes ‘tranquility, comfort, and rejuvenation,’ all of which are available to shop exclusively at Lowes. The selection for 2024 puts a new spin on traditional color combinations, combining soft neutral hues with rich and alluring shades to give us the ultimate color trend inspiration. 

Ashley Banbury, Color Marketing Manager at Sherwin-Williams explains: ‘The Renewed Comfort Color Collection is restful and restorative with an expressive touch to showcase unique personal style – bringing a sense of comfort into the home with a new, refreshed outlook.’

‘The shades in our 2024 Color Collection of the Year feel familiar and dependable, yet versatile, with the ability to be reshuffled to create a custom look for your home.’

HGTV Home 2024 Collection – What you need to know

United by their earthy undertones, the 2024 Color Collection balances vibrant tones with more pared-back and subtle hues. Designed for homeowners and design professionals alike, the collection promotes a mix-and-match approach to create a personalized space that is united by its underlying refreshing and comfortable hues. 

The standout from the collection, and crowned 2024’s Color of the Year, Persimmon, is an earthy terracotta shade with tangerine tones which has been designed to bring a sense of comfort to the home. Banbury explains: ‘Persimmon balances the energy of tangerine with grounded neutral undertones, making it perfect for spaces like living rooms and kitchens as it promotes positive relationships and conversation. The beautiful shade helps rejuvenate a space while bringing unique design visions to life.’ 

Headshot of Ashley Banbury
Ashley Banbury

Ashley is Color Marketing Manager at Sherwin-Williams, with over 15 years of experience in the design world. Working with consumers across the color selection process, she is an expert in communicating lifestyle trends through the use of color.

How to use the 2024 Color Collection in your own home

Whether you lean towards the Renewed Comfort Color Collection's rich hues or prefer to keep things pared-back with the more neutral tones, the collection has been expertly designed to work interchangeably to elevate your home.

Whilst all of the collection's 10 shades are equally inspiring for 2024 and beyond and are serving us with lots of decorating ideas, we've rounded up some of our favorite colors to show how you can incorporate them into your own home. 

Office room painted in a deep green

(Image credit: HGTV Home by Sherwin-Williams)

Described as a 'deep moss green with cool undertones' the shade Oakmoss is pictured above in an office room. Perfect for injecting color into a room whilst maintaining a refined and elegant look, we're loving this rich green color for 2024 and beyond.

Previously dubbed the color of 2023, green rooms are renowned for their tranquil and soothing qualities, making them an obvious choice for creating a calming home environment. 

Laundry room painted yellow

(Image credit: HGTV Home by Sherwin-Williams)

Friendly Yellow is the ultimate fresh take on lemon yellow. While a more retro bright yellow can be tiring on the eyes, the soft and mellow hues of this shade make it playful without being overpowering. 

As pictured, a secondary room in the home, such as a laundry room is a great space to get experimental and decorate with yellow. 

Living room painted terracotta

(Image credit: HGTV Home by Sherwin-Williams)

As shown in a living room, Persimmon is a bold yet elegant take on a classic terracotta shade. Bringing instant warmth, this color is best suited to uplift your modern living room. Make sure to keep the rest of the room understated, such as opting for neutral-toned furniture to ensure the space doesn't feel overwhelming. 

Living room painted in a deep purple shade

(Image credit: HGTV Home by Sherwin-Williams)

A deep and warm shade, Dark Auburn is the ultimate grown-up and sophisticated take on decorating with red. Ideal for creating a cocoon-like feel in a living room, Dark Auburn is best paired with wooden furniture to enhance the earthy undertones. 

Bedroom in a neutral tone

(Image credit: HGTV Home by Sherwin-Williams)

Central to the collection is a neutral tone, coming in the form of Utaupeia. Combining brown and warm tones, this shade is an elevated way of decorating with neutrals. Ideal for creating a calming bedroom space, as shown above, pair Utaupeia with soft and neutral-colored furniture to create the ultimate tranquil space. 

Pale blue dining room

(Image credit: HGTV Home by Sherwin-Williams)

A revival of pastel blue, Stardew is an understated cool tone that feels soft and subtle. While decorating with blue can feel daring, this shade is ideal for incorporating the color which is known for its calming qualities, whilst remaining an understated feel. 


Where can I buy the Renewed Comfort Color Collection?

Paint & Color Editor

Emily is H&G's Paint & Color Editor, covering all things color across interior design and home decor. She joined the team in the summer of 2023, having studied Fashion Communication at university before working in various creative roles ahead of making the leap into interiors. She lives in Glasgow where she loves admiring the city's architecture, frequenting her favorite coffee spots, and sourcing vintage furniture for her tenement apartment. Emily's interior style is inspired by the simplicity of midcentury design, mixed with more playful modern pieces that inject small (but bold) doses of color.