30 October Prime Day products under $100 that you actually need – but they're going fast
From KitchenAid to Le Creuset, our shopping experts have found the biggest deals on the best brands. Here are 30 of the best deals that you can buy for under $100


There's plenty of big discounts across Amazon during October Prime Day. However, the sales are coming to a close and some of the best discounts are only just landing. Time is short, the discounts are huge, and thankfully, our team of expert shoppers have collected the best 30 deals which are under $100.
Amazon discounts can be great but there are a lot of cheap, low-quality products on sale. But these aren't useless things that you'll regret spending money on. They're home staples and essentials; the ones you'll quietly boast about when people admire them. From Philips and KitchenAid to Le Creuset and Martha Stewart products, there's plenty of luxury deals that you can have for a little less money than normal.
Our team is covering everything Prime Day related and we have been tracking all the deals for weeks. We're covering the best Prime Day deals, monitoring Prime Day prices on our Prime Day live blog, as well offering advice on how to shop this incredible sale period. Here I've pooled our best products available for under $100.
If you're looking to grab the best deal before midnight, you're in the right place. Here's everything you need to know to make the most of the final day of sales.
Quick Prime Day Links
Prime Big Deals Days are still running, bringing big discounts on a wide range of products. Our product testers have found some Amazon Prime Day deals that can save you hundreds of dollars. However, these offers are only for Amazon Prime members, and we've also seen some counter-sales from other big retailers. If you want to head straight to the deals, here's what's on offer:
- Vacuum Deals: we've seen up to 60% off vacuum brands like Bissell, Dyson, Shark and more
- Bedding Deals: more than 70% off sheets, mattresses, and headboards
- Blender Deals: more than $250 off Vitamix, Nutribullet, Ninja and more
- Air Fryer Deals: there's more than $200 off Instant, Ninja, Cosori and more
- Coffee Maker Deals: up to 50% off Keurig, Nespresso, De'Longhi and Casabrews
- Stand Mixer Deals: more than 30% off KitchenAid, Cuisinart, and more
- Best Buy Outlet Event : 50% off refurbished appliances and tech
- Walmart Shark Days: hundreds of dollars off a range of Shark products
30 October Prime Day products under $100
The cost of luxury, good quality products rarely comes in under $100, especially when you're looking for top brands. This Prime Day, you're in luck. We've found some of our favorite air fryers, blenders, food processors and more for under $100. Whether you need a housewarming gift or you want to uplift your kitchen, look no further than these excellent deals.
Was $199.95, now $99.95 at Amazon
This is possibly my favorite Prime Day deal. When we tested this air fryer, our experts thought it was by far the easiest model they've ever used. It has enough capacity for large households, so our experts are thrilled with a $100 reduction.
Was $139.99, now $83.99 on Amazon
Nutribullets are such iconic blenders, that they're almost becoming a verb as well as a noun. I use mine everyday and it makes super-smooth blends, whilst being easy to pour from and clean. There's a range of presets, making it easy to use too.
Was $119.99, now $79.99 at Amazon
Another Nutribullet bargain, this versatile food processor comes equipped with all the attachments. It can chop, slice, shred, spiralize, and knead the dough. There's nothing it can't handle, so if you need a hardworking home appliance, it's this.
Was $59.99, now $45.99 at Amazon
Mini, but mighty, this powerful little juicer is the perfect entry-level investment. It's the one that I use at home and I love it. You need to prep your fruit and veg beforehand and the results are way thicker than a cold press, but they're still delicious.
Was $99.99, now $84 at Amazon
Whilst we're talking about useful appliances, the KitchenAid food chopper will inevitably come up. It's cordless, so on test we found it super useful for making quick dips while you're manning the grill.
Was $69.95, now $62.01 at Amazon
This toaster looks the part. It's crafted from sleek, stainless steel with a range of settings to suit different bread selections. It features high-lift carriages, generous slots, and precision settings, with a single side function too.
Was $129.99, now $89.95 at Amazon
It's not often that air fryers drop below $100, so you're in luck this Prime Day. Ninja makes some of the best models on the market and on test we found this compact design is perfect for small spaces. It's also super quick and effective at high temperatures too.
Was $99.99 now $49.99 at Amazon
We've tested a couple of Keurigs and loved them. Although this isn't the most luxurious model on the market, right now, it's the cheapest. If you like a basic coffee, this covers all bases. It's also super compact, perfect for small spaces.
Was $56.99, now $45.59 at Amazon
Holding a roomy six quarts (so plenty for a large family) this slow cooker is the ideal piece of kit to help you prepare stews, chilis, and even roast dishes. What's more, when it's done cooking, it will switch to a 'keep warm' setting so your meal won't go cold.
Was $118.999, now $95.20 at Amazon
When I said that you're spoilt for choice, I meant it. This super stylish model delivers good looks as well as delicious food. We love the price almost as much as we loved testing it.
Was $109.99, now $79.99 at Amazon
Reduced by a massive $30 at Amazon, NutriBullet's centrifugal juicer is one of our top picks. We've tried it at home and were so impressed by how large the chute was - perfect for whole apples.
Was $99.99, now $80.74 at Amazon
Sleek and smart, the Levoit air purifier can help with pet air, dust, odors and pollen, making the air in your space feel more fresh and clean. Whether you use in the day, or use the quiet sleep mode at night, the design can fit seamlessly into the home.
Was $139.99, now $89.99 at Amazon
Whilst we haven't yet tested this juicer it's on our most wanted list. With an average of 4.4 stars from over 8,000 reviews, it's clealy the people's choice. Everyone says it's easy to clean too.
Was $139, now $94.99 at Amazon
A $45 saving is considerable, especially on a product this good. The KicthenAid is the most luxurious cold brew coffee maker I tested. It's crafted from glass and stainless steel, will make a killer cold brew, and doubles-up as a water or tea infuser too.
Was $69.99, now $50.80 at Amazon
With a temperature dial and even a griddle mode, the West Bend 87906R Versatility Slow Cooker is more versatile than most. It's got a six-quart capacity and the pot can go in the oven or freezer.
Was $119.99, now $99.99 at Amazon
This super convenient, space-saving multi-cooker will slow cook, sauté, steam and warm all in a single dishwasher-safe, stainless steel pot.